The Brand Jam
Facing a saturated market, Verve OT needed to distinguish itself. The goal was to modernize its brand, appealing to both OT practitioners and clients, without losing the essence of its trusted, expert reputation.
"I’m actually not sure where to start. What I have is good but I know it could be amazing."
The Brand Plan
We focused on creating a contemporary identity to resonate with both practitioners and clients, highlighting Verve OT's industry authority, empathy, and commitment to quality. The plan included a strategic brand identity kit and a conversion-optimized website design.
“[I enjoyed] The ease of communication back and forth to make tweaks and get feedback. Made it easy to do things in the time available and it was very manageable.”
The Results
With a thoughtful and strategic approach to brand design, we developed a strong foundation for Verve OT's impactful and authentic visual identity kit and website. We were able to create a customized brand design that effectively addressed Verve OT's specific challenges and helped the brand achieve its goals of appealing to a broader audience, increasing brand recognition, and being recognized as a thought leader in the industry.
“It really stands out and pops, making it look very modern and fresh which I like. I love how it all looks with the white text on colour background.”