The Brand Jam
Heather sought to redefine her brand, moving away from pushy marketing stereotypes towards a more collaborative, co-creative approach.
"I heard about your work through the WINC network and when I looked up your site I appreciated your sophisticated timeless yet contemporary graphic style, your bubbly energy, and your ability to work in an organic and yet also organized way. Then in our call, you had a reassuring presence. That’s when I knew I could trust you with my brand identity."
The Brand Plan
We focused on developing a brand identity that reflects Heather's unique blend of sophistication, wit, and eco-luxury, appealing to visionary clients.
"On a practical level, I loved how organized the product delivery was and that I can download all of it at once and also take what I need when I need it. On another level, I feel that you took the sacred ideas I gave you and made something 1000x better than I could have even dreamed. Yet you are empowering me with tools and ideas to use your work myself. It’s brave!"
The Results
The rebranding led to attracting larger-scale clients, illustrating Heather's ROI potential and establishing her as a go-to for impactful launches.
"I feel refreshed and liberated when I look at my website and brand identity because it reflects who I am and what my business does. I’ve also attracted bigger contracts and prospects while retaining my best clients. So many people have noticed the work and they comment not just on the graphic design but that they see an energetic shift happening and it’s true!"
